The company's mission is to provide a superior end-to-end music experience - with headphones, speakers, devices and services - so fans feel the emotion and hear the music the way artists intended it to sound from the studio.

This experience is aided by partnerships with HP, Chrylser Group and HTC Mobile. Led by Co-founder & CEO Jimmy Iovine, Co-founder Dr. Dre, and President & COO Luke Wood, Beats Electronics is based in Santa Monica, CA.

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